Bobby’s is excited to announce they have signed a deal to exclusively distribute the innovative Yummy chocolate vitamin bar within the convenience channel.

Yummy Bars are a completely new and breakthrough concept in confectionery, born from two parents’ desire to provide tasty, healthier chocolate alternatives for their children.

So, what makes the Yummy Bar different?

The Yummy Bar is unique and is a revolutionary product within the confectionery category, nothing like it exists on the market today. Each bar contains 1/3 less sugar than leading brands and is packed with 50% of a child’s recommended daily vitamins.

Available from Bobby’s in two fantastic flavours, caramel and strawberry. Yummy Bars are made using high-quality cocoa beans and contain no artificial flavours or colours. In addition, they are also nut and gluten-free as well as being suitable for vegetarians.

The product has already received great reviews from those who attended the Nisa Expo, with many retailers registering interest in stocking the new products.

Bobby’s is supporting the launch with a perfectly sized FSDU, measuring 1500mm H, 330mm W x 310mm D. This compact stand displays 12 SRPs, each holding 24 bars, generating £288 at retail.

Bobby’s Marketing Manager, Carmelina Mancini commented “Yummy bars are the result of a little bit of science and a lot of innovation which has resulted in a healthier chocolate offering. We have witnessed an increasing demand from consumers for healthier confectionery alternatives that still deliver on taste, Yummy Bars are that product.”

The post Bobby’s Foods introduces innovative Yummy Bars to their range first appeared on Neighbourhood Retailer.

The appetite for this year’s awards has been immense and we have received more than 500 entries to this year’s competition, which has been independently judged by industry specialists Spotcheck NI to rigorous standards.

To reach this stage of the competition is a major achievement, and we’re looking forward to meeting all the finalists at the NR Gala Awards Dinner on October 28 at the Crowne Plaza, Belfast.

The finalists for the Outstanding Customer Service award, sponsored by Bobby’s, are:

• Carnbrooke
• Daly’s Service Station
• Eurospar Newcastle
• Mooney’s Master Butchers
• Spar Fortfield
• Spar Malone Road
• Smyths Eurospar Ballymoney

The post Neighbourhood Retailer Awards: finalists for Outstanding Customer Service award first appeared on Neighbourhood Retailer.

Bobby’s Foods, a market-leading UK food distributor, known for creating exciting products specifically for the convenience channel has won Sales Team of the Year at the Retail Industry Awards.

Bobby’s are a nationwide 137 strong sales team who serve over 22,000 retailers across the UK via a direct to store service model. Bobby’s dedicated reps have served their retailers throughout the pandemic and each lockdown. The company pride themselves on their full sale or return promise and the prestigious award recognises Bobby’s for their service, loyalty, supply, and product range.

Successive awards

Dave Suckling, Managing Director commented, “We were up against some very well-known, national operators in Camelot, Lucozade, and Mondelez, which makes the win more impressive. This award goes alongside the 2020 Nisa Award for Best Direct to Store Supplier and follows successive awards in each of the last four years for great service and product innovation.”

David Suckling continued “This latest award reflects on every single member of every regional team.  I salute everyone out in the field and everyone at the depots for their part in achieving this award. Whatever their role in our business, they will all have an influence on the experience of our customers.”

Recognition

It also reflects on our head office sales and marketing team, who foster some amazing relationships with symbols and groups across the UK and NI.  The whole head office team has had a part to play in making this happen – so big thanks to everyone.”

The industry-wide recognition will help Bobby’s to build even stronger relationships with retailers and reinforce the fantastic service Bobby’s provide.

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Chandan Solaki owns a Costcutter on Belfast’s busy Newtownards Road. He has been delighted with his experience as a Bobby’s customer – and with his new metal display stand.

Spencer Macklin, Bobby’s National Sales Development Manager, recently sat down with Chandan Solaki who owns a Costcutter store in Belfast on Newtownards Road to find out about his experience as a Bobby’s customer.

Metal Sweet Stand

What influenced you to begin supplying Bobby’s products in your store? Bobby’s were awarded ‘2018 DTS Food & Non Food Supplier of the Year’ and ‘2019 Most Innovative Supplier of the Year’ from Costcutter, did this impact your decision?

“One of my friends is being supplied by Bobby’s and when I saw the metal sweet stand in his store, I instantly wanted one for each of my stores, and yes, I was aware of the awards you won with Costcutter” said Chandan. Spencer Macklin asked “When thinking about the different ranges we offer (cake, confectionery & snacks) where do you see more of your sales coming from?”

Sweets and cakes

“Sweets” answered Chandan. “We have a lot of kids around us, from this week we will be selling the Biscolata tubs and a selection of cakes from Bobbys as well.”

Spencer then asked Chandan “How would you regard our general service?”

“Really good, we get a visit from the rep every week” he answered.

Spencer Maclin then asked “Have you bought into our new ‘Apex’ service? If so, what do you think about it?”

Merchandised

“I’ve only been dealing with Bobby’s a few weeks. Once the account was set up, the rep came in and set up the sweet stand and merchandised it for me. Then the rep just comes in, tops everything up and shows me the promos for the week.”

What is your Bobby’s favourite product so far?

“The Spin gel has sold well but not far behind is the Trinketto bottles” said Chandan.

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