The initiative is part of M&S resetting its Plan A sustainability programme with a pledge to cut its carbon footprint by a third by 2025, as part of its commitment to be fully net zero by 2040.

 M&S stores across Northern Ireland are taking part in the launch of the new incentive programme to reward M&S Sparks customers when they donate pre-loved clothes to its Shwopping partnership with Oxfam.

M&S launched its Shwopping partnership with Oxfam in 2008, and since then more than 35 million items of clothing have been donated by customers, worth an estimated £23 million for Oxfam’s vital work across the world. Pre-loved clothing is either resold, reused or recycled with absolutely nothing going to waste.

From this week onwards, M&S customers across the province can simply scan the QR code at the in-store “Shwopping Point” and a free treat will automatically be added to their Sparks loyalty scheme account via the M&S app.

Percy pigs

With a free bag of M&S’s famous Percy Pigs on offer, M&S is making it easier for customers to enjoy lower carbon lives as part of the reset of its Plan A sustainability programme.

Nicola Finlay, Regional Manager at M&S in Northern Ireland, said: “We’re proud to have been working with Oxfam for 13 years now to offer Shwopping to our customers. We know that our Northern Ireland customers care a lot about tackling climate change, so I’m really excited to be offering these new Shwopping rewards in our stores across the province, making it easier and more rewarding for customers to enjoy low carbon lives.

“Claiming your treat is really simple – just bring your pre-loved clothes with you on your next visit. Drop off your clothes and scan the QR code at our in-store “Shwopping Point” and a free treat will automatically be added to your Sparks account via the M&S app.”

 According to the latest M&S Family Matters report, climate change concerns continue to grow amongst UK families with 64% of the 5,000 respondents naming it as a top concern, up 3% compared to just three months ago; and it is the fastest growing topic of family discussion, increasing by 7% on last quarter.

M&S has reset its Plan A sustainability programme, with a singular focus on becoming a net zero Scope 3 business across its entire supply chain and products by 2040. The retailer has set out a detailed roadmap to net zero using science-based targets aligned to the UN ambition of limiting global warming to 1.5c. The ambitious target would see M&S achieve full net zero ten years ahead of the government’s UK-wide strategy and will require rapid decarbonisation of its business to cut its carbon footprint by a third by 2025, from a 5.7million tonne 2017 baseline.

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Bringing 30 jobs to the local area, M&S Lisburn is only the second store in Northern Ireland to undergo this renewal programme, with the addition of new and exciting in-store features.

Bigger, better, fresher

JP McShane, M&S Lisburn Store Manager and who is celebrating 25 years of service with M&S said: “For the last few months we have been busy making our Foodhall bigger, better and fresher and I’m extremely proud to finally unveil the finished result to our customers. With a wider choice, from everyday staples to treats for special occasions, customers are in for a warm welcome and a big surprise with all the changes we’ve made!”

Mai

sushi counter

The new look store is easier to shop with lots of amazing features including a brand new Mai Sushi counter with freshly prepared sashimi and sushi, bigger grocery and frozen departments, an Instagram-worthy rotisserie chicken station and new interactive elements such as a talking Percy Pig and “moo-ing” dairy cows have been added to aisles throughout the Foodhall, promising to keep kids entertained during the weekly shop. New checkouts and quicker ways to pay complete our new food shopping experience.

The brand new in-store bakery will bake bread throughout the day so customers can always buy something fresh out of the oven.  The new look wine shop will feature an award-winning selection including iconic classics and new varieties to discover from unexpected locations.

JP continues: “There’s so much more to see in-store – a new cheese barge showcases our best cheese selection ever, handpicked from Europe’s best cheesemakers, and our ‘Fill Your Own’ selection reduces packaging and food waste by giving customers the option to fill their own containers and stock up on M&S quality essentials like pasta, rice, cereal and even frozen fruits and pastries.

Local sourcing

“Sourcing locally is really important to us so we’re delighted to be launching some fantastic new products being produced by our local supply base here including five new vegan lines to the M&S Plant Kitchen range from Finnebrogue Artisan and a new Burger Slaw from Avondale Foods. Northern Ireland is one of our biggest supply regions with 11 direct suppliers and around 1,600 farms producing quality produce for us.

New ways to pay

M&S customers can also make the most of new ways to pay, including M&S Sparks shoppers who will be able to use the M&S app to skip the queue by using the ‘Scan & Shop’ option. Each week, a few lucky Sparks customers will also be surprised with M&S gifts and one Sparks shopper will be treated to a free food shop every day for the next five days. A recipient will be chosen at random and whatever is in their trolley will be complimentary!

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