‘It’s time’ – tour de force Debra announces retirement

As Trading Controller at Food Force Ireland for the last 25 years, Debra Johnston has played a pivotal role in the relationships between suppliers and independent retailers in NI. Having announced her retirement at this year’s pay day event, Debra reflects on the changes and the challenges throughout her tenure.

Debra Johnston is going out on a high. Her last full year as Trading Controller at Food Force Ireland saw a record pay day, with just under £2 million paid back to its members.

From the early days of the organisation to the tour de force it is today, Debra has been a critical piece of the journey for independent Nisa retailers of all sizes across Northern Ireland.

When she announced her retirement at this year’s pay day event at the start of April, Debra’s news was met with shock but was swiftly followed by a deep appreciation of what she has achieved over the last 25 years.

Having started out as a merchandiser with Musgrave Distribution Ltd after she graduated, Debra got the bug for buying while working at Wyse Byse in Newtownards as a Saturday job, curious about the journey of the products from where they came from and how they reached stores.

As a buyer with Musgrave, she toured the world, benefiting from a wealth of experience while working in conjunction with their buying team from RoI. She later moved to Henderson’s where she enjoyed what she described as the three happiest years of her buying career working with a great team. She also credits this time as instilling her interest in the art of negotiation.

So, when Food Force got in touch a few years later with an opportunity to come and lead them in a new direction, Debra jumped at the opportunity, joining in June 2001.

“I have been here since; they have been lovely people to work for,” said Debra.

“It has been the most frustrating but the most satisfying job. Our business is about people and relationships. If we do not go that extra mile to see these suppliers, they will go to someone else. I want them to think of us every single time.”

With approximately 60 members covering 90 stores, Food Force is wholly owned by its shareholders. Unique in that there is no central warehouse, their negotiations are for deliveries to be made direct to stores, with stores having their own direct accounts with the suppliers.

“My job is to represent the members, promote their profile, get the best possible pricing, put promotions together and organise and host the trade shows,” said Debra.

“The end of the year work is the pinnacle of this; it is the end of year earnings and the long-term trade agreements. We do it so the individual store can be judged on its own performance, it is not dependent on the success of all the stores together. You need to make things equal and accessible for everyone, and we have done that successfully for everyone.

“In our early years, we were paying out around £150,000 and now it’s up to almost £2 million. It reflects the calibre of the stores in our group – they are the best of the best. They’re investing in their businesses all the time and you are part of that process all the time to help them grow.

“Because they are getting direct access with suppliers, they are back to that agility that suppliers can go in and influence sales in their stores that they can’t do with wholesale.

“There is a real relationship there with the suppliers and the retailers and that is the core part of all of this. There is a triangle with the member, supplier and myself, and we are working with each other to get the best deal for each other.”

READ THE FULL INTERVIEW WITH DEBRA JOHNSTON IN THE APRIL ISSUE HERE