Dubbed the ‘Oscars’ of the food and drink world, the Great Taste accreditation scheme allows food and drink producers to put their products to the test with a panel of over 500 experts, a quick and cost-effective way to get honest, straightforward market feedback from chefs, buyers, food retailers, restaurateurs, producers, and food writers.

Every year, over 14,000 products from more than 100 countries around the world are put forward and judged entirely on taste, with on average only 35% going on to win a 1-, 2- or 3-star award; a logo which is becoming increasingly known amongst UK adults, with 55% saying it would persuade them to buy a product[i].

INVALUABLE FEEDBACK

John Farrand, managing director of the Guild of Fine Food said: “Another year of Great Taste has begun, what an exciting time. We look forward to starting the process once more and discovering a roster of great tasting and inspirational products on our judging tables.

“Put your food or drink in front of our panel; every entry receives invaluable feedback from a world class array of industry experts which can be used to shape product development.”

The closing date for entries is midday on Tuesday 7^th February, with judging set to take place from mid-March until the middle of June. Entrants results and feedback is anticipated on 1^st August from 10am, with the results being made public at 2pm on 1^st August on www.greattasteawards.co.uk

This will be followed by the Great Taste Golden Forks award ceremony and tasting in September.

Great Taste’s prestigious judging panel is made up of over 500 food and drink professionals, including chefs, buyers, food retailers, restaurateurs, producers, and food writers. Every product is assessed purely on taste, and regardless of whether it wins an award, is given written feedback by the panel of esteemed judges.

Entries are now open via https://gff.co.uk/greattaste

[i] YouGov fieldwork undertaken December 2022. Total sample size: 2,021 adults. The figures have been weighted and are representative of all UK adults (aged 18+).

The post Great Taste 2023 accreditation scheme opens for entries first appeared on Neighbourhood Retailer.

Dromona’s sponsored adverts will feature its range of delicious products including award-winning Great Taste mature cheese and butter, during the three-month sponsorship for the primetime television show.

The show documents Northern Ireland farming families as they share their experiences, trials, and life moments on their farms throughout the year. The first episode features Dale Farm member Tim Morrow of Streamvale Farm.

HIGHLY POPULAR

The sponsorship is a prime opportunity for Dromona to catch the interest of viewers of the much-loved programme now in its 11th year.

Sharon Campbell, Head of Marketing said: “It is fantastic to achieve a highly popular sponsorship slot on one of UTV’s most popular shows. We are very excited to showcase the range of our quality Dromona products to whet the appetites of viewers with our delicious snack suggestions that will be coming to their screens during the 12 episodes.

“This is a chance for viewers to appreciate Dromona as a truly local Northern Ireland brand crafted with care to be the best quality butter and cheese. We only ever use local milk to make Dromona produce, so this sponsorship is a celebration from field to fork.”

The popular show made a return to screens on Thursday 19^th January at 8.30pm. To find out more about Dromona products visit www.DromonaMakesIt.com

The post Dromona makes the cut as UTV’s Rare Breed sponsor first appeared on Neighbourhood Retailer.