Musgrave NI’s Shop for Free competition to offer £25,000 of vouchers

Linda Stewart — Wed, 07 Sep 2022 08:50:30 +0000

Musgrave Northern Ireland has launched a Shop for Free campaign giving away more than £25,000 worth of vouchers in a daily draw across its SuperValu, Centra and Mace stores.

As shoppers continue to deal with the increased cost of living, Musgrave NI is giving back to communities with three lucky winners chosen across each brand every day between September 5 and October 16.

Across SuperValu stores, there will be three prizes of £100 vouchers per day to be won, while in Centra and Mace stores, shoppers will have the chance to win one of three £50 vouchers per day.

Shoppers will be invited to scan a QR code in store and fill in their details online to enter the prize draw.

“This latest initiative is in addition to our three-point plan to support shoppers at this difficult time,” said Desi Derby, director of marketing for Musgrave NI.

“We’re investing £5.6m in over 300 special offers every week across SuperValu, Centra and Mace, including many everyday essentials.

“We’ve over 700 own brand products across SuperValu and Centra, up to 33% cheaper than the better-known brands. And, in SuperValu, with more than 500 of our branded products price-checked against Tesco, we are committed to delivering the best value for our customers across our entire range.

“Customers across the region are feeling the squeeze on their household finances from the increased cost of living, so we wanted to give back to the communities in which we operate.

“We’ve committed over £25,000, offering shoppers the chance to win up to £100 towards their weekly shop to top up on essentials and to treat themselves when times are tough.

“With three prizes to be won per brand per day, a total of 378 customers across Northern Ireland will benefit from the competition.”

The Shop for Free competition, which is sponsored by Lucozade, Mi Wadi and Walkers, will run for six weeks with nine winners chosen at random each day across the three brands.

Full terms and conditions can be found on the SuperValu, Centra and Mace websites.

The post Musgrave NI’s Shop for Free competition to offer £25,000 of vouchers first appeared on Neighbourhood Retailer.

Musgrave Committed to Supporting Local with £160 million Spend Annually

Julie Nash — Fri, 09 Jul 2021 16:26:32 +0000

Retail Group supports employment of almost 5,000 people across Northern Ireland –

The Musgrave Group in Northern Ireland spends £160 million on local food and drink each year, supporting the employment of almost 5,000 people in 300 locations and contributing c.£350m to the local economy.

A hugely positive force in Northern Ireland both economically and socially, the retail and wholesale group represents consumer brands SuperValu, Centra and Mace as well as wholesale brands Musgrave MarketPlace, Drinks Inc and La Rousse Foods.

SuperValu and Centra stores are currently promoting their local credentials to customers through a multi-channel marketing campaign – “Because Local Matters”.

Julie Cherry Trading Director for Musgrave in Northern Ireland said –

“We are at the heart of local communities across Northern Ireland – working with over 3,000 local farmers, in partnership with over 140 local suppliers and we sell nearly 3,000 local products across our stores. Through the pandemic, the message of supporting local has never been stronger and we are proud that it is a value at the heart of the Musgrave Group.”

Pictured (L-R): Jamie Poole, owner of Poole’s SuperValu Dromore, Declan McAtamney, owner of McAtamney Butchers and Julie Cherry, trading director at Musgrave NI.

Earlier this year, the group announced investment plans of £12 million for 2021. This includes the opening of over 20 new stores, creating up to 500 jobs and follows on the back of an investment heavy year in 2020, despite the pandemic. As part of this significant investment, an additional 17 existing stores across the network will also benefit from a revamp.

Local is a credential firmly embedded in the Musgrave CSR strategy, Julie Cherry continues –

“Musgrave has charity partnerships with local Northern Ireland charities – Action Cancer (SuperValu and Centra), NI Chest, Heart and Stroke (MACE and Musgrave MarketPlace) – making an impact at the heart of every community in Northern Ireland.

“In addition to what we do at a corporate level, each of our independent retailers support and sustain multiple local suppliers, local families, local charities, and other local businesses – supporting local really is at the heart of what we do.”

Pictured (L-R): Jamie Poole, owner of Poole’s SuperValu Dromore, Declan McAtamney, owner of McAtamney Butchers and Julie Cherry, trading director at Musgrave NI.

The post Musgrave Committed to Supporting Local with £160 million Spend Annually first appeared on Neighbourhood Retailer.

Julie Cherry - Neighbourhood Retailer

Musgrave NI’s Shop for Free competition to offer £25,000 of vouchers

Musgrave Committed to Supporting Local with £160 million Spend Annually