Mash Direct Pitch Side Perfect

Mash Direct Pitch Side Perfect

Mash Direct, the award-winning ‘field to fork’ vegetable accompaniments brand and farming enterprise have been working hard on the family farm expanding its innovative range of fresh, nutritious and 100% Gluten-Free pitch side dishes for their Euros 2021 debut by launching a new Curry Chips edition.

The long-awaited Euro’s will be a significant opportunity for retailers to stock Mash Direct’s new Curry Chips edition adding some spice to the shelves and drive sales in the category. Their chunky potatoes have been lightly steamed and gently coated in a gluten-free, beer-flavoured batter, fried until crisp and then tossed in a mild curry seasoning!

Mash Direct’s Curry Chips are prepared immediately after harvesting, which ensures an unrivalled freshness of flavour and retains the natural texture and nutritional benefits of the produce.  The Curry Chips are 100% Gluten-Free and free from artificial colourings and flavourings.

When stocking up ahead of the summer sports season, retailers should stock up on Mash Direct’s innovative range to give consumers the opportunity to get their hands on fresh and convenient, nutritious vegetable side dishes.