Pick Up a Pumpkin to Help Action Cancer

Pick Up a Pumpkin to Help Action Cancer
Every pumpkin sold will help Action Cancer

SuperValu and Centra stores are selling locally sourced pumpkins to raise vital funds for Action Cancer Big Bus.

SuperValu and Centra have teamed up with local County Armagh supplier Gilfresh and will be selling pumpkins across their network of stores this October with 50p from each sale going to their charity partner Action Cancer.


The retail brands have a long-standing partnership with local NI charity, Action Cancer and are calling on their customers to get behind their latest fundraising drive during what has been a difficult time for charities.

Desi Derby, Marketing Director at Musgrave NI said “It has been a challenging year for everyone, and although social gatherings will be significantly reduced, we know consumers will be excited for Halloween and will relish the opportunity to decorate their home and celebrate with their family. 

Big Bus

“The support over the years from our fantastic retailers has kept the Action Cancer Big Bus on the road and importantly, has helped with the crucial early detection of cancer among many women across Northern Ireland.  This year, the charity needs our support more than ever and hopefully, with the help of our customers purchasing a pumpkin in store, we will raise some much-needed funds.”

Gareth Kirk, CEO of Action Cancer said “I’m pleased to announce that all Action Cancer services, including breast screening at Action Cancer House and the Big Bus are back up and running, which is fantastic news. Due to the pandemic we have had to put in place new procedures and protocols and to make a number of changes as to how our services are delivered, but what hasn’t changed is the impact and difference our services genuinely make in delivering on our mission of “saving lives and supporting people living with cancer in N. Ireland.”

Charities hit hard

“As you can imagine, our income has been at a trickle over the last few months so all the support from Centra and SuperValu will be greatly appreciated, to keep the services running for people who need them.”

SuperValu and Centra have been partnering with Action Cancer since 2001 and last year reached a landmark fundraising achievement, raising £3 million – one of the largest amounts ever by a company for an individual charity in Northern Ireland.