SPAR Reveal 2020 Charity Christmas Sandwich Campaign
SPAR and EUROSPAR NI have finally share their Christmas sandwich selection for 2020 – with a new look that also offers a charitable filling.
The new turkey, bacon and stuffing wrap will join the turkey, sausage and stuffing and roasted sweet potato and cranberry sandwiches in store this year, with 10p from the purchase of each sandwich or wrap being donated to Marie Curie and Cancer Fund for Children.
Last year, the initiative raised over £1,400 for the local charities that partner with SPAR and EUROSPAR – raising much needed funds throughout the year.
Bronagh Luke, Head of Corporate Marketing at Henderson Group said they are doing everything they can to support their charity partners in a challenging year; “2020 has been a year like no other, and we have raised our efforts to really support our partners and other organisations in the community to help them navigate the pandemic.
“With the Christmas sandwich initiative running again this year, our shoppers can know they are enjoying a delicious, locally produced sandwich that also gives back to charities whose work has not stopped just because of COVID, so it is even more vital we continue our support.”
Newry producers, Around Noon supply Henderson Wholesale with the dailyDeli range of sandwiches of which the festive additions will be added to for the remainder of the year.
Bronagh added; “According to Henderson’s own research* conducted in the summer, over half of our food-to-go shoppers prefer to purchase our dailyDeli products as, in the current climate, they are seen as more hygienic and convenient, providing fewer touch points and less time in store. We’re glad to be able to work with our local supplier to provide these options for our shoppers.”
The dailyDeli range of Christmas sandwiches are available in store from 11 November 2020.